Vibe.co raises €42 million

Vibe.co Raises €42M: Revolutionary AdTech Startup Transforms Global Connected TV Advertising Infrastructure

Hedosophia Leads Connected TV Advertising Series B

Vibe.co’s €42M ($50M) Series B funding round led by London-based Hedosophia, early investor in Spotify, Uber, and Airbnb, represents the ultimate validation of AI-powered connected TV advertising’s transformative potential across global performance marketing markets. With participation from previous backers Elaia, Singular, and notable new investors including QuantumLight (Revolut CEO Nik Storonsky’s fund) and former Facebook executive Carolyn Everson, this funding creates the strategic foundation for scaling hyper-targeted CTV advertising infrastructure. The Series B values the company at $410M (€349M), bringing total funding to over $75M following $22.5M Series A eighteen months earlier.

The funding round structure provides primary capital for AI platform development and international expansion while validating Vibe.co’s exceptional adtech business model positioning as “Google Ads of Streaming TV” for SMB performance marketers. This capital allocation positions the company to capitalize on the massive connected TV advertising opportunity as streaming viewership surpasses traditional broadcast television across key demographic segments.

Former Doctolib CTO Builds $410M Valuation AdTech

Founded by former Doctolib CTO and Frichti executive leveraging deep technical expertise, Vibe.co emerged from authentic European tech experience recognizing the critical advertising gap between enterprise-focused CTV platforms and underserved SMB performance marketing requirements. The founding team identified that while large brands accessed sophisticated connected TV targeting capabilities, small and medium businesses lacked affordable, self-service platforms delivering measurable performance metrics comparable to digital advertising channels.

The founders’ prestigious backgrounds building scaled technology platforms at leading European startups combined with understanding of performance marketing requirements created the perfect foundation for revolutionary CTV advertising solutions. Vibe.co’s AI-powered platform addresses the fundamental accessibility challenges that previously limited SMB advertisers’ ability to leverage streaming TV inventory through simplified campaign management and hyper-targeting capabilities.

Revolut CEO Storonsky Backs Performance Marketing Platform

Vibe.co operates as the definitive connected TV advertising platform enabling SMB performance marketers to launch comprehensive streaming campaigns through state-of-the-art AI-powered targeting technology. The company provides integrated self-service campaign management, hyper-targeting capabilities, and measurable ROI tracking that power modern CTV advertising while allowing businesses to focus on creative strategy rather than technical advertising complexities. Their dual Paris and New York headquarters position them for simultaneous European and American market expansion across streaming ecosystems.

The platform’s comprehensive suite transforms traditional TV advertising from broadcast-dependent, demographic-limited campaigns to intelligent, performance-optimized systems that scale efficiently across diverse advertiser requirements. This adtech infrastructure approach democratizes access to sophisticated CTV capabilities for SMBs that previously faced prohibitive minimum spends or lacked targeting precision available through digital advertising channels.

Paris Startup Powers SMB Streaming TV Campaigns

Vibe.co’s funding achievement demonstrates EXTRAORDINARY institutional validation from premier global adtech investors recognizing the massive connected TV opportunity. The company secured strategic backing from Hedosophia’s portfolio alongside Revolut CEO Nik Storonsky through QuantumLight fund and former Facebook VP Carolyn Everson, providing exceptional expertise across fintech, social media, and advertising domains. The Series B funding specifically targets AI platform enhancement, international market expansion beyond France and US, and comprehensive self-service capabilities development for growing SMB advertiser base.

The participation of Nextdoor CEO Nirav Tolia joining the board alongside Hedosophia’s backing demonstrates unprecedented alignment between local commerce platforms and performance-focused CTV advertising solutions. This convergence creates sustainable growth dynamics that support long-term adoption of AI-powered streaming TV advertising within SMB marketing budgets previously allocated exclusively to digital channels like Google and Facebook.

Nextdoor CEO Joins Board After AI-Targeting Investment

The Series B capital specifically targets three strategic priorities: accelerating AI-powered hyper-targeting algorithm development for enhanced campaign performance, expanding international presence beyond Paris and New York into additional European and American markets, and scaling self-service platform capabilities for growing SMB customer acquisition. As a connected TV advertising pioneer, Vibe.co plans to leverage fresh capital for unprecedented growth in serving global streaming advertising transformation requirements, positioning the company for category leadership in SMB-focused CTV platforms. The dual-headquarters structure provides strategic access to European and American streaming ecosystems while maintaining innovation advantages for scaling operations.

This strategic positioning represents Vibe.co’s evolution from French adtech startup to essential performance marketing infrastructure provider, leveraging proven AI targeting solutions across streaming TV inventory. The expansion captures emerging opportunities in CTV advertising democratization as SMBs shift budgets from declining traditional TV and increasingly expensive digital channels toward streaming platforms offering superior targeting precision with broadcast-scale reach.


BUSINESS MODEL OF VIBE.CO

CATEGORYDETAILED ANALYSIS
HOW VIBE.CO STARTEDDOCTOLIB CTO TURNS CTV ADVERTISING VISIONARY! Founded by former Doctolib CTO and Frichti executive recognizing massive SMB advertising gap in connected TV markets! Started with eureka moment to build “Google Ads of Streaming TV” without compromising performance measurement standards. Emerged from authentic European tech scaling experience combined with deep understanding of performance marketing requirements. AUTHENTIC FRENCH TECH FOUNDATION transformed into revolutionary CTV advertising platform!
PRESENT CONDITION€42M FUNDED CONNECTED TV ADVERTISING LEADER AT $410M VALUATION! Just secured €42M ($50M) Series B led by Hedosophia achieving $410M valuation with $75M+ total funding! Platform serves as comprehensive AI-powered CTV advertising enabling SMB performance marketers through hyper-targeting technology. Revolut CEO Nik Storonsky backing with Nextdoor CEO Nirav Tolia board appointment and Carolyn Everson investment! REAL SMB TRACTION, REAL INVESTOR VALIDATION, REAL PERFORMANCE MARKETING SCALE!
FUTURE OF COMPANY & INDUSTRYCONNECTED TV ADVERTISING REVOLUTION ACCELERATING! Company positioned for EXPLOSIVE INTERNATIONAL EXPANSION across European and American streaming markets under proven adtech leadership. CTV advertising industry desperately needs SMB-accessible platforms—Vibe.co is THE PERFORMANCE ENABLER! AI hyper-targeting scaling with comprehensive self-service capabilities. Category-defining positioning creates BILLION-DOLLAR STREAMING TRANSFORMATION opportunity!
OPPORTUNITIES FOR YOUNG ENTREPRENEURSCONNECTED TV ADVERTISING IS THE NEW FRONTIER! Massive opportunities in: CTV performance marketing platforms, AI-powered advertising targeting, SMB streaming advertising tools, Self-service campaign management, Streaming TV optimization, Performance measurement analytics. Connected TV industry starving for SMB innovationFIRST-MOVER ADVANTAGE across multiple adtech verticals!
MARKET SHAREEUROPEAN CTV ADVERTISING INFRASTRUCTURE PIONEER! AI-powered hyper-targeting platform represents unique market position in SMB streaming advertising enablement! Global connected TV advertising market $30+ billion opportunity with SMB adoption—Vibe.co positioned as CATEGORY CREATOR in performance-focused CTV. Hedosophia validation demonstrates institutional adtech confidence with “Google Ads of Streaming TV” positioning proving massive market demand and scalability!
MOAT (COMPETITIVE ADVANTAGE)IMPENETRABLE CONNECTED TV ADVERTISING FORTRESS! 1) Doctolib CTO Pedigree—founding team’s European tech scaling credentials create operational barriers 2) Hedosophia Portfolio—early Spotify, Uber, Airbnb investor backing impossible to replicate 3) Revolut CEO Investment—Nik Storonsky’s QuantumLight fund provides fintech expertise and validation 4) Nextdoor CEO Board Seat—Nirav Tolia strategic guidance for local commerce advertising 5) Paris-New York Dual Headquarters—simultaneous European and American market access! IMPOSSIBLE TO DUPLICATE ADVANTAGE COMBINATION!
HOW VIBE.CO MAKES MONEYB2B ADVERTISING TECHNOLOGY REVENUE EMPIRE! Primary Revenue Streams: 1) Campaign Management Fees—percentage-based revenue on SMB streaming TV advertising spend 2) Platform Subscription Revenue—self-service access fees and advanced feature tiers 3) Performance Optimization Services—AI-powered targeting and campaign enhancement consulting 4) Data and Analytics Products—audience insights and performance measurement tools 5) Enterprise Partnership Revenue—larger advertiser custom solutions and managed services. HIGH-VALUE, RECURRING ADTECH MODEL!
KEY EVIDENCEUNDENIABLE CONNECTED TV ADVERTISING INFRASTRUCTURE DOMINANCE: €42M ($50M) Series B funding led by Hedosophia at $410M valuation (September 2025) $75M+ total funding following $22.5M Series A validates sustained investor confidence Revolut CEO Nik Storonsky investment through QuantumLight fund confirms fintech validation Nextdoor CEO Nirav Tolia board appointment provides strategic local commerce expertise Former Facebook VP Carolyn Everson backing demonstrates advertising leadership endorsement Doctolib CTO founding team validates European tech scaling experience “Google Ads of Streaming TV” positioning = clear SMB market differentiation!

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